Challenge: Mallard Millwork creates customized wood doors for the discerning home builder. They have been crafting unique doors that work in unison with the home’s cohesive architectural style for over twenty years. Each entry is measured to the exact specifications of the builder and then handcrafted and installed, giving the builder a complete turnkey experience. 

Solution: With a brand name and identity that didn’t attract the attention of their target audience. We worked with the Mallard Millwork team to refine the brand’s visual identity, crafting a brand, print, and digital experience that reinforces the value and quality of their doors. The result is a cohesive and sophisticated brand experience across all consumer touch points.